MBSP Senior Farewell: Aseret Bertram

Senior Aseret Bertram reflects on her involvement in various organizations during her time as a KU Multicultural Business Scholar

KU School of Business
2 min readJun 8, 2020

Aseret Bertram

Major: Journalism — strategic communication
Minor: Business

Aseret Bertram is pictured in her graduation cap and gown against a dark background

Aside from being a scholar in the Multicultural Business Scholar Program, I was fortunate enough to join and be accepted in a number of other organizations throughout my years at KU. I joined Chi Omega sorority during my freshman year, where my academics were always raised to a higher standard and introduced me to many volunteer opportunities. Through Chi Omega, I was also given the opportunity to be a part of the Rock Chalk Revue show all four years where time management had to be my close friend in order to succeed in my schoolwork. I was a scholar for the St. Lawrence Catholic Center for the last two years where I held a marketing and advertising lead position for its campus ministry, Good Company. I joined the KU Student Endowment Board my junior year where I applied for the vice president of communications position after a semester and served in that role for a year. I was also an intern at the KU Memorial Union in their marketing offices where I worked closely with the Pepsi brand for my senior year. Most of my positions involved communications, marketing and public relations.

Professor Kerry Benson in the journalism school was my favorite professor throughout my years. Whether it was a 100-level course or a 600-level course, I knew I was going to leave the classroom knowing more than when I walked in. Professor Benson pushed me to do not just good work but great work. She knew my potential, had high expectations and held me accountable for my own standards. A lot of the work I do is often double looked by asking myself if Professor Benson would approve.

There are many things I will miss about this university once I walk through the Campanile, but not seeing the beauty of KU is probably the one I keep dreading the most. There is nothing quite like walking on campus on a spring day when the tulips have bloomed, the flags on top of Fraser Hall are waving with the wind, the steam whistle blows, and I see the Chi Omega fountain splashing water from a distance.

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KU School of Business
KU School of Business

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